Stay-at-home mom home-based businesses for today : clearly discussed to mothers seeking flexibility build additional revenue
Let me spill, mom life is no joke. But you know what's even crazier? Trying to earn extra income while dealing with kids, laundry, and approximately 47 snack requests per day.
I started my side hustle journey about several years ago when I realized that my impulse buys were reaching dangerous levels. I had to find my own money.
Being a VA
Right so, I started out was becoming a virtual assistant. And honestly? It was exactly what I needed. I could hustle while the kids slept, and all I needed was a computer and internet.
I began by simple tasks like email management, scheduling social media posts, and data entry. Pretty straightforward. I started at about $20/hour, which wasn't much but as a total beginner, you gotta start somewhere.
The funniest part? There I was on a client call looking completely put together from the chest up—full professional mode—while rocking pants I'd owned since 2015. Living my best life.
Selling on Etsy
Once I got comfortable, I thought I'd test out the handmade marketplace scene. Every mom I knew seemed to sell stuff on Etsy, so I was like "why not get in on this?"
My shop focused on crafting printable planners and wall art. Here's why printables are amazing? Design it once, and it can make money while you sleep. Genuinely, I've made sales at ungodly hours.
That initial sale? I freaked out completely. My husband thought something was wrong. Not even close—I was just, doing a happy dance for my first five bucks. I'm not embarrassed.
Content Creator Life
Next I discovered writing and making content. This venture is not for instant gratification seekers, trust me on this.
I launched a parenting blog where I wrote about the chaos of parenting—everything unfiltered. None of that Pinterest-perfect life. Just the actual truth about how I once found a chicken nugget in my bra.
Building traffic was a test of patience. The first few months, I was basically talking to myself. But I stayed consistent, and slowly but surely, things gained momentum.
Currently? I generate revenue through affiliate marketing, sponsored posts, and ad revenue. Just last month I generated over $2,000 from my website. Mind-blowing, right?
The Social Media Management Game
After I learned managing my blog's social media, other businesses started inquiring if I could do the same for them.
Truth bomb? A lot of local businesses suck at social media. They realize they should be posting, but they're clueless about the algorithm.
Enter: me. I oversee social media for three local businesses—various small businesses. I develop content, queue up posts, interact with their audience, and analyze the metrics.
I bill between five hundred to a thousand dollars per month per business, depending on the complexity. Best part? I do this work from my phone.
Writing for Money
If writing is your thing, content writing is a goldmine. I'm not talking writing the next Great American Novel—I mean content writing for businesses.
Websites and businesses need content constantly. I've written everything from literally everything under the sun. Being an expert isn't required, you just need to know how to Google effectively.
Usually make $0.10-0.50 per word, depending on the topic and length. Some months I'll produce ten to fifteen pieces and earn an extra $1,000-2,000.
Plot twist: I'm the same person who barely passed English class. Now I'm getting paid for it. Talk about character development.
Virtual Tutoring
After lockdown started, virtual tutoring became huge. As a former educator, so this was kind of a natural fit.
I joined VIPKid and Tutor.com. You make your own schedule, which is non-negotiable when you have unpredictable little ones.
I mainly help with K-5 subjects. The pay ranges from fifteen to thirty bucks per hour depending on the company.
Here's what's weird? Sometimes my children will photobomb my lessons mid-session. I've literally had to maintain composure during complete chaos in the background. Other parents are usually super understanding because they're living the same life.
The Reselling Game
Alright, this particular venture started by accident. I was decluttering my kids' stuff and put some things on copyright.
Things sold instantly. Lightbulb moment: people will buy anything.
Now I visit anywhere with deals, searching for things that will sell. I purchase something for $3 and sell it for $30.
This takes effort? Yes. There's photographing, listing, and shipping. But there's something satisfying about finding a gem at a garage sale and turning a profit.
Additionally: the kids think it's neat when I discover weird treasures. Recently I scored a retro toy that my son lost his mind over. Flipped it for forty-five bucks. Mom win.
Real Talk Time
Here's the thing nobody tells you: side hustles aren't passive income. It's called hustling because you're hustling.
There are days when I'm exhausted, asking myself what I'm doing. I'm working before sunrise being productive before the madness begins, then being a full-time parent, then working again after the kids are asleep.
But you know what? These are my earnings. No permission needed to treat myself. I'm contributing to our financial goals. My kids are learning that moms can do anything.
What I Wish I Knew
For those contemplating a side gig, here are my tips:
Start with one thing. Avoid trying to do everything at once. Choose one hustle and become proficient before taking on more.
Use the time you have. If you only have evenings, that's okay. Two hours of focused work is better than nothing.
Stop comparing to other moms. The successful ones you see? She's been grinding forever and has support. Do your thing.
Spend money on education, but strategically. You don't need expensive courses. Don't waste massive amounts on training until you've tested the waters.
Batch your work. This is crucial. Block off time blocks for different things. Monday could be creation day. Wednesday could be administrative work.
Dealing with Mom Guilt
Let me be honest—I struggle with guilt. Sometimes when I'm hustling and my child is calling for me, and I hate it.
But then I remember that I'm showing them how to hustle. I'm showing my daughter that women can be mothers and entrepreneurs.
Plus? Earning independently has helped me feel more like myself. I'm more satisfied, which translates to better parenting.
Let's Talk Money
So what do I actually make? On average, combining everything, I earn $3,000-5,000 per month. Some months are better, others are slower.
Is this millionaire money? Not really. But I've used it for vacations, home improvements, and that emergency vet bill that would've caused financial strain. And it's creating opportunities and experience that could grow into more.
Final Thoughts
At the end of the day, combining motherhood and entrepreneurship is hard. You won't find a one-size-fits-all approach. A lot of days I'm making it up as I go, powered by caffeine, and doing my best.
But I'm glad I'm doing this. Each bit of income is proof that I can do hard things. It shows that I'm more than just mom.
So if you're considering launching a mom business? Go for it. Begin before you're ready. Your tomorrow self will be so glad you did.
Don't forget: You're not merely surviving—you're growing something incredible. Even if you probably have old cheerios in your workspace.
For real. This is the life, complete with all the chaos.
From Rock Bottom to Creator Success: My Journey as a Single Mom
I'm gonna be honest—becoming a single mom wasn't the dream. Nor was turning into an influencer. But here we are, three years later, paying bills by posting videos while raising two kids basically solo. And not gonna lie? It's been the most terrifying, empowering, and unexpected blessing of my life.
The Starting Point: When Everything Fell Apart
It was a few years ago when my divorce happened. I will never forget sitting in my bare apartment (he took the couch, I got the kids' art projects), staring at my phone at 2am while my kids were asleep. I had less than a thousand dollars in my checking account, little people counting on me, and a job that barely covered rent. The stress was unbearable, y'all.
I'd been mindlessly scrolling to numb the pain—because that's self-care at 2am, right? when everything is chaos, right?—when I saw this divorced mom talking about how she changed her life through posting online. I remember thinking, "That can't be real."
But desperation makes you brave. Or stupid. Usually both.
I grabbed the TikTok creator app the next morning. My first video? No filter, no makeup, pure chaos, explaining how I'd just used my last twelve bucks on a cheap food for my kids' school lunches. I hit post and panicked. Why would anyone care about my broke reality?
Spoiler alert, tons of people.
That video got 47K views. Forty-seven thousand people watched me nearly cry over processed meat. The comments section turned into this unexpected source of support—other single moms, people living the same reality, all saying "I feel this." That was my aha moment. People didn't want perfect. They wanted honest.
My Brand Evolution: The Hot Mess Single Mom Brand
Here's what they don't say about content creation: you need a niche. And my niche? It happened organically. I became the unfiltered single mom.
I started sharing the stuff everyone keeps private. Like how I once wore the same yoga pants for four days straight because I couldn't handle laundry. Or the time I served cereal as a meal three nights in a row and called it "breakfast for dinner week." Or that moment when my six-year-old asked why daddy doesn't live here anymore, and I had to discuss divorce to a kid who still believes in Santa.
My content wasn't pretty. My lighting was trash. I filmed on a busted phone. But it was authentic, and turns out, that's what connected.
Two months later, I hit 10K. Three months later, 50K. By month six, I'd crossed a hundred thousand. Each milestone blew my mind. Actual humans who wanted to know my story. Me—a barely surviving single mom who had to figure this out from zero months before.
A Day in the Life: Juggling Everything
Let me show you of my typical day, because this life is totally different from those curated "day in the life" videos you see.
5:30am: My alarm goes off. I do absolutely not want to wake up, but this is my hustle hours. I make coffee that will get cold, and I start filming. Sometimes it's a GRWM sharing about single mom finances. Sometimes it's me making food while venting about dealing with my ex. The lighting is not great.
7:00am: Kids get up. Content creation stops. Now I'm in full mom mode—pouring cereal, the shoe hunt (where do they go), packing lunches, breaking up sibling fights. The chaos is overwhelming.
8:30am: Drop off time. I'm that mom filming at red lights at red lights. Don't judge me, but I gotta post.
9:00am-2:00pm: This is my work block. Kids are at school. I'm editing videos, replying to DMs, brainstorming content ideas, sending emails, analyzing metrics. They believe content creation is just posting videos. It's not. It's a full business.
I usually batch content on specific days. That means filming 10-15 videos in one sitting. I'll change shirts between videos so it looks varied. Pro tip: Keep several shirts ready for fast swaps. My neighbors probably think I'm unhinged, making videos in public in the parking lot.
3:00pm: Pickup time. Back to parenting. But here's where it gets tricky—sometimes my biggest hits come from the chaos. Last week, my daughter had a epic meltdown in Target because I said no to a toy she didn't need. I created a video in the Target parking lot later about surviving tantrums as a single parent. It got over 2 million views.
Evening: Dinner through bedtime. I'm usually too exhausted to film, but I'll schedule content, reply to messages, or plan tomorrow's content. Often, after the kids are asleep, I'll work late because a partnership is due.
The truth? No such thing as balance. It's just controlled chaos with moments of success.
The Financial Reality: How I Support My Family
Okay, let's talk dollars because this is what you're wondering. Can you actually make money as a creator? For sure. Is it simple? Nope.
My first month, I made nothing. Second month? Still nothing. Month three, I got my first collaboration—a hundred and fifty bucks to post about a food subscription. I broke down. That $150 fed us.
Now, three years in, here's how I generate revenue:
Brand Partnerships: This is my biggest income source. I work with brands that make sense—budget-friendly products, helpful services, kid essentials. I bill anywhere from five hundred to five thousand dollars per collaboration, depending on what's required. Just last month, I did four partnerships and made $8K.
Ad Money: Creator fund pays pennies—a few hundred dollars per month for huge view counts. YouTube ad revenue is actually decent. I make about $1,500/month from YouTube, but that took forever.
Affiliate Income: I post links to things I own—ranging from my beloved coffee maker to the kids' beds. If they buy using my link, I get a commission. This brings in about eight hundred to twelve hundred.
Digital Products: I created a budget template and a meal planning ebook. They sell for fifteen dollars, and I sell 50-100 per month. That's another $1-1.5K.
Consulting Services: New creators pay me to show them how. I offer one-on-one coaching sessions for two hundred per hour. I do about 5-10 each month.
My total income: Generally, I'm making ten to fifteen thousand per month now. Certain months are better, others are slower. It's variable, which is nerve-wracking when you're it. But it's 3x what I made at my 9-5, and I'm available for my kids.
The Struggles Nobody Talks About
Content creation sounds glamorous until you're crying in your car because a post got no views, or handling cruel messages from keyboard warriors.
The trolls are vicious. I've been told I'm a terrible parent, told I'm problematic, told I'm fake about being a divorced parent. One person said, "Maybe your husband left because you're annoying." That one stung for days.
The algorithm is unpredictable. Certain periods you're getting huge numbers. Next month, you're lucky to break 1,000. Your income goes up and down. You're always on, never resting, worried that if you take a break, you'll be forgotten.
The mom guilt is worse beyond normal. Each post, I wonder: Am I oversharing? Am I protecting my kids' privacy? Will they resent this when they're grown? I have firm rules—limited face shots, keeping their stories private, nothing humiliating. But the line is not always clear.
The I get burnt out. Sometimes when I can't create. When I'm done, over it, and just done. But bills don't care about burnout. So I show up anyway.
The Beautiful Parts
But here's the thing—even with the struggles, this journey has brought me things I never dreamed of.
Financial stability for the first time ever. I'm not a millionaire, but I cleared $18K. I have an emergency fund. We took a vacation last summer—Disney, which felt impossible not long ago. I don't check my bank account with anxiety anymore.
Time freedom that's priceless. When my son got sick last month, I didn't have to ask permission or lose income. I worked anywhere. When there's a school thing, I'm there. I'm in their lives in ways I couldn't be with a corporate job.
Connection that saved me. The creator friends I've met, especially single moms, have become real friends. We support each other, exchange tips, lift each other up. My followers have become this amazing support system. They celebrate my the information here wins, support me, and remind me I'm not alone.
My own identity. Finally, I have something for me. I'm not defined by divorce or somebody's mother. I'm a CEO. An influencer. Someone who built something from nothing.
What I Wish I Knew
If you're a single mom considering content creation, listen up:
Don't wait. Your first videos will suck. Mine did. That's okay. You improve over time, not by waiting.
Authenticity wins. People can sense inauthenticity. Share your actual life—the mess. That's what connects.
Protect your kids. Establish boundaries. Decide what you will and won't share. Their privacy is sacred. I protect their names, limit face shots, and keep private things private.
Diversify income streams. Spread it out or one income stream. The algorithm is unreliable. Multiple streams = safety.
Batch create content. When you have free time, make a bunch. Tomorrow you will thank present you when you're burnt out.
Connect with followers. Respond to comments. Respond to DMs. Create connections. Your community is crucial.
Track your time and ROI. Time is money. If something is time-intensive and tanks while a different post takes very little time and gets 200,000 views, pivot.
Prioritize yourself. You can't pour from an empty cup. Rest. Set boundaries. Your mental health matters more than anything.
Give it time. This takes time. It took me ages to make real income. Year one, I made fifteen thousand. Year two, eighty grand. This year, I'm hitting six figures. It's a journey.
Stay connected to your purpose. On hard days—and trust me, there will be—remember your reason. For me, it's independence, time with my children, and validating that I'm stronger than I knew.
The Reality Check
Look, I'm keeping it 100. This journey is tough. So damn hard. You're running a whole business while being the lone caretaker of tiny humans who need you constantly.
Certain days I second-guess this. Days when the hate comments sting. Days when I'm drained and asking myself if I should just get a "normal" job with benefits and a steady paycheck.
But and then my daughter tells me she loves that I'm home. Or I see my bank account actually has money in it. Or I read a message from a follower saying my content gave her courage. And I know it's worth it.
The Future
A few years back, I was lost and broke how to make it work. Fast forward, I'm a content creator making more money than I ever did in my 9-5, and I'm available when they need me.
My goals now? Hit 500K by this year. Begin podcasting for solo parents. Consider writing a book. Keep growing this business that changed my life.
Content creation gave me a second chance when I had nothing. It gave me a way to provide for my family, be present in their lives, and accomplish something incredible. It's a surprise, but it's meant to be.
To any single parent thinking about starting: Hell yes you can. It isn't simple. You'll consider quitting. But you're managing the toughest gig—doing this alone. You're tougher than you realize.
Begin messy. Keep showing up. Prioritize yourself. And remember, you're beyond survival mode—you're changing your life.
BRB, I need to go create content about another last-minute project and nobody told me until now. Because that's the reality—chaos becomes content, video by video.
Honestly. This journey? It's the best decision. Despite there's probably crumbs stuck to my laptop right now. Dream life, imperfectly perfect.